How I made it easier for players (and certain developers) to begin playing The Sims

Ask me how I made it easier for players (and some developers) to start playing The Sims

Millions of new players were introduced to the game using this onboarding experience whose design I finalized while working with EA as a UX consultant. For many customers, this was the first computer game they’d ever purchased.

Project

The Sims 3

Client

Electronic Arts-Maxis

Client

Electronic Arts-Maxis

Client

Electronic Arts-Maxis

Understanding the design process

Our design process is iterative and user-centered, ensuring that every decision is informed by real user feedback. We begin with thorough research to understand user needs and pain points, followed by ideation and prototyping. This approach allows us to refine our concepts and deliver impactful solutions that resonate with users.

Understanding the design process

Our design process is iterative and user-centered, ensuring that every decision is informed by real user feedback. We begin with thorough research to understand user needs and pain points, followed by ideation and prototyping. This approach allows us to refine our concepts and deliver impactful solutions that resonate with users.

Understanding the design process

Our design process is iterative and user-centered, ensuring that every decision is informed by real user feedback. We begin with thorough research to understand user needs and pain points, followed by ideation and prototyping. This approach allows us to refine our concepts and deliver impactful solutions that resonate with users.

Understanding the design process

Our design process is iterative and user-centered, ensuring that every decision is informed by real user feedback. We begin with thorough research to understand user needs and pain points, followed by ideation and prototyping. This approach allows us to refine our concepts and deliver impactful solutions that resonate with users.

Solution

Solution

Outcome

Solution

Solution

Outcome

Solution

Solution

Outcome

Solution

Solution

Outcome

©

2024

Gary Boodhoo

11-08

©

2024

Gary Boodhoo

11-08

©

2024

Gary Boodhoo

11-08

©

2024

Gary Boodhoo

11-08

©

2024

Gary Boodhoo

11-08